After weeks of radio silence while other NBA franchises named jersey sponsors and unveiled new Nike uniforms, Milwaukee Bucks fans can finally join in on the excitement.
The Milwaukee Bucks announced Thursday morning that the team’s jerseys would be sponsored by motorcycle company Harley-Davidson during the 2017-18 season. The company’s black, orange and white logo will appear in the top right corner of the new Nike jerseys. The release also included the first look at the new “Association” and “Icon” jerseys for the Bucks.
The partnership, including a picture of the new Nike jerseys, was leaked prior to the official announcement by ESPN’s Darren Rovell.
BREAKING: @Bucks sign jersey logo patch deal with @harleydavidson https://t.co/dxLfvDjsSp pic.twitter.com/av1s0QaMPo
— Darren Rovell (@darrenrovell) August 10, 2017
Harley-Davidson was founded in Milwaukee in 1903 has been a longtime sponsor of the Milwaukee Bucks, prompting the well-known brand to make our preliminary list in April of possible companies to sponsor the Bucks. Prior to this season, Bucks mascot Bango rode on a Harley-Davidson motorcycle during home games.
Jerseys with the Harley-Davidson logo will be available for purchase inside the Bradley Center, Rovell reported.
The deal makes Milwaukee the 12th NBA team to add a corporate sponsorship to its uniforms.
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